"Established in 2003 in the picturesque town of Stryn (population 6,750), the Norwegian lifestyle brand is the largest fashion brand in Norway.  The brand designs, markets and distributes full collections of men’s, women’s apparel, footwear, accessories and fragrance. Prints, bright colors and style play key roles. These garments draw inspiration from, and lend themselves to every mood in your life, often with a humoristic twist.  The main goal, besides making their grandmas happy, is to make happy clothes for happy people around the world. The brand is distributed throughout Norway and the US in fine department and specialty store, and its own retail boutiques (13 in Norway, 3 in the US). Welcome to Our Universe!"